The SOMETHING IN THE WATER music festival is a gathering of music enthusiasts, beachgoers, and thrill-seekers alike in Virginia Beach, Virginia. The festival is a perfect blend of contemporary hip-hop, R&B, and soul music, crafted by the festival creator, musical genius, and hometown icon Pharrell Williams as a way to celebrate his hometown and bring together the community. Since its inception in 2019, the festival has grown to become a major platform for music lovers, attracting top-notch artists from around the world.